Why January Feels So Hard: The Real Truth About Blue Monday
- Suzie Booth
- 4 days ago
- 3 min read
by Suzie Booth, Counsellor/Psychotherapist, MSc. MBACP (accred).
Every January, the same feeling...
flat, unmotivated, tearful, heavy, disconnected, irritable, lost, and for no clear reason (except the weather!)
Then along comes Blue Monday; supposedly the most depressing day of the year.
But what if January doesn’t feel bad just because of the weather, or because you're not motivated enough… What if it feels bad because your nervous system is doing exactly what it’s supposed to do?...
Blue Monday didn’t come from psychology, it came from marketing
Blue Monday was created as part of a PR campaign in the early 2000s. It wasn’t based on clinical psychology or neuroscience.
And yet… it stuck.
Because it put words to something people genuinely experience; an emotional and energetic dip mid-January.
But why? Why does this time of year feel so heavy for so many people?
The post-Christmas crash is real
December runs on borrowed energy.
We push through:
socialising
spending
organising
expectations
and constant stimulation
There are lights, music, rituals, food, connection, novelty and anticipation everywhere.
Even if Christmas is stressful, it gives us dopamine; the brain’s 'something to look forward to' chemical.
Then January arrives.
Suddenly:
the calendar empties
the lights come down
the socialising stops
the credit card bills land
the weather is dark and cold
and there is nothing obvious to be excited about
This creates a dopamine drop, and dopamine is directly linked to motivation, hope and mood.
Your body experiences this as emotional flatness, tiredness, sadness and low drive.
It's neurochemistry.
Your nervous system is also coming down from high alert
December often puts people into a state of mild survival mode.
There’s pressure to:
show up
cope
smile
keep going
hold everything together
When it’s over, the nervous system doesn’t bounce back immediately.
It drops.
This is why so many people report:
getting ill in January
feeling teary or low
sleeping more
wanting to withdraw
It’s a physiological comedown, similar to how you feel after a long period of stress or adrenaline.
Your body is finally saying, 'I need to rest now.'

January also brings a quiet kind of grief
We rarely talk about this part.
When Christmas ends, we don’t just lose the decorations, we lose:
moments
memories
connection
traditions
togetherness
a version of time that felt meaningful
Even if Christmas wasn’t perfect, it was something.
January can feel like emotional empty space afterwards.
That hollow feeling? That’s a form of grief.
The 'New Year, New You' narrative makes it worse
Just when people are most depleted, society tells them to:
set goals
improve themselves
work harder
get more disciplined
So you’re tired, flat and overwhelmed… and now you’re supposed to be motivated too. That creates shame.
But the truth is, low energy in January is not a mindset problem, it’s a nervous system state.
A kinder way to move through January
Instead of asking, 'What should I achieve this month?' Try asking, 'How can I recover this month?'
This might look like:
more rest
more warmth
simpler meals
cancelling unnecessary plans
gentle movement
small daily comforts
being kinder to yourself
This is how a nervous system recovers. If we can accept that January is actually a time of healing and quietness, we can shift our perspective of the low mood, and lack of motivation to one of healing.
January isn’t awful, it’s transitional
You are not meant to feel full of drive in the middle of winter after a month of emotional and physical intensity.
There is nothing wrong with January. You are meant to feel slower. Quieter. More inward. It's what you need.
And as the light returns, so will your energy.
